In a recent webinar hosted by ShapeScale, Alexandra Viray, founder of ALX Aesthetics, shared her transformative journey and how ShapeScale technology has revolutionized her weight loss and aesthetics clinic. This webinar provided valuable insights for clinic owners exploring the potential of 3D body scanning to elevate their business. You can watch the full recording here: https://youtu.be/5sfB_8D9C-c

Meet Alexandra Viray and ALX Aesthetics

Alexandra Viray, a nurse practitioner with over 11 years of experience, founded ALX Aesthetics in Las Vegas to address a deeply personal challenge: her own 90-pound post-pregnancy weight gain. After experiencing life-changing results with semaglutide, Alexandra turned her passion for weight loss and health into a thriving business. Today, ALX Aesthetics sets itself apart by combining personalized care with cutting-edge technology like ShapeScale.

Reflecting on her journey, Alexandra stated, "I couldn't even take pictures with my newborn because I was so consumed with how I looked and how big I was." This personal struggle inspired her to create a clinic that not only offers results but also restores confidence.

The Challenges: Why ShapeScale Was a Game-Changer

Before adopting ShapeScale, Alexandra faced several challenges at her clinic. Clients often judged their progress solely by weight, neglecting other vital metrics like body composition changes. This made it difficult to communicate the true value of her programs. Manual tape measurements were also inconsistent and time-consuming, undermining her ability to showcase client progress accurately. As a result, retention rates suffered, with clients hesitant to commit beyond initial programs. Furthermore, these inefficient processes limited Alexandra's ability to serve more clients as a solo provider.

"A lot of my clients put too much emphasis on the number on the scale," Alexandra explains, "and they couldn’t see the value of what my program had to offer."

ShapeScale addressed these challenges by providing accurate, detailed, and visually engaging 3D scans. These scans helped clients focus on more comprehensive metrics beyond weight, leading to better understanding and appreciation of their progress.

How ALX Aesthetics Uses ShapeScale

ShapeScale plays a central role in Alexandra’s consultation and treatment process. From the initial interaction, ShapeScale serves as a unique selling point. Clients are drawn to the innovative technology, which Alexandra uses to spark meaningful conversations about their goals.

"I push ShapeScale so hard that people know about it before even reaching out to me," Alexandra notes. "That’s how I set myself apart from other weight loss clinics in Vegas."

Each week, clients step on the ShapeScale for a scan, enabling Alexandra to provide data-driven feedback. These scans reveal changes in body composition, such as reduced body fat or increased muscle mass, which might not be reflected on a traditional scale. By displaying these results on a large screen, Alexandra highlights small but significant wins, such as reductions in inches or changes in body volume. This visual proof fosters trust and motivates clients, even when weight loss appears to stall.

As a result, client retention has soared. "Before ShapeScale, clients were dropping off every three months," Alexandra explained. "Now I have clients who’ve been with me for over a year and a half."

Key Benefits of ShapeScale for ALX Aesthetics

Alexandra’s clinic has seen remarkable improvements in performance and client satisfaction since adopting ShapeScale. The technology has contributed to a 90% consultation closing rate, as its engaging visuals and comprehensive data help to build client confidence and trust during consultations. By automating measurements and generating detailed reports, ShapeScale has streamlined Alexandra’s workflow, allowing her to focus on delivering personalized care.

"Sometimes, clients are in shock when they see their results on the big screen," Alexandra shares. "It ignites them to want to work with me."

Clients have responded positively to the ability to track their progress visually, often sharing their results on social media and referring friends. This has created organic buzz around the clinic, driving further growth. ShapeScale has also justified higher program fees and enabled Alexandra to charge $50 per scan. Partnerships with local gyms and trainers have expanded her client base to include fitness enthusiasts and bodybuilders.

Pro Tips for Clinic Owners On How To Integrate ShapeScale Into Practice

For clinic owners considering ShapeScale, Alexandra’s experience offers several valuable tips:

• Use ShapeScale as a Marketing Tool: Offering free scans can attract new clients and showcase the value of your services. Alexandra explained, "I market myself by offering free ShapeScale scans, and it’s how I drive consultations."
• Leverage Data for Personalization: Tailor programs using ShapeScale’s detailed metrics, such as basal metabolic rate (BMR) and body composition changes. Alexandra highlights, "The BMR feature has made talking about nutrition ten times easier."
• Partner Strategically: Collaborating with gyms and trainers can introduce your services to new client pools. Alexandra’s partnership with a gym generates about 40 clients weekly.
• Incentivize Social Sharing: Encourage clients to share their ShapeScale results on social media by offering additional scans as rewards. "When clients post their ShapeScale results on social media, I often get 10-20 new DMs asking about it," Alexandra reveals.

A Transformative Tool for Clinics

ShapeScale has proven to be a transformative investment for ALX Aesthetics. By empowering clients with clear, measurable results, it enhances satisfaction and retention. For practitioners, it offers an efficient way to deliver exceptional care while boosting revenue. If you’re looking to improve client engagement, elevate retention, and grow your practice, ShapeScale could be the solution you’ve been searching for.

Interested in learning more? Schedule a demo with ShapeScale and see how it can redefine your practice.